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Keystone Automotive Forges New Partnership With E-Bike Manufacturer

Five Elby electric bikes of different colors are arranged side-by-side in a row

Elby Mobility has entered into an exclusive distribution agreement with Keystone Automotive Operations covering the entire U.S. and various parts of other countries. Elby Bikes created its first e-bike with a hydroformed step-through frame design and continues to innovate in the e-mobility market.

“With the growth in the e-bike market over the past few years, businesses like ours need to secure, strategic partnership programs with a company like Keystone, that deliver products to market more efficiently and quickly,” said Frank Stronach, owner of Elby Bikes and founder of automotive products manufacturer Magna International. “Our strengths have always been creating and designing high quality industry-leading products and bringing them from concept to reality. We are also excited to show what we have for 2021, and we feel Keystone is the best partner to launch with.”

Elby Mobility evaluated several options before landing on Keystone.

A picture of two people riding electric bikes across a bridge in an urban setting.“I have been a pioneer in the automotive aftermarket for decades, and we feel that Keystone is the perfect fit for the growth of Elby Mobility. Under our new leadership team, we are excited to support the distribution and B2B platform once again,” Stronach said.

Founded in 2019, Elby Mobility sells directly to consumers but is also a provider of e-bike fleets to hospitality properties, corporate and collegiate campuses, high-density residential communities and municipal governments. The fleets provide organizations with new opportunities for revenue generation, improved customer engagement and loyalty, and methods to advance corporate sustainability initiatives.

A photo of a blue Elby e-bike in front of a graffitied wall.

“We are very happy to partner with Elby Mobility in this rapidly growing space,” said Andy Morgan, category director for Keystone Automotive Operations. “Elby’s e-bikes are extremely high quality, use top notch components and are consistent with the quality we expect. The product is very well designed, operates impeccably and most of all are fun to ride! We are excited to serve a new dealer base as well as offering them to our existing customers.”

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