Jayco Inc. announced it hired Trey Miller as director of corporate marketing.
In the role, Miller will lead marketing initiatives for Jayco and its subsidiaries, Entegra Coach, Highland Ridge and Starcraft.
“I am so glad to have Trey on board,” Jayco President Ken Walters stated. “He brings extensive experience and knowledge of the RV industry and other markets in outdoor recreation.”
With more than 20 years’ RV industry experience, Jayco said Miller brings a proven track record from both the supplier and distribution areas of the business. Miller spent nearly 10 years with Dometic Corp., most recently as business director and vice president of marketing – Americas for the RV, commercial passenger vehicle, lodging and outdoor divisions.
“I am very excited to be part of a company with such a fantastic reputation, great products, and even better people,” Miller stated. “Jayco is an iconic brand and I am looking forward to guiding the initiatives to further enhance our marketing efforts and provide even more robust resources to our dealers and owners.”
Before working at Dometic, Miller held executive sales and marketing leadership roles with leading distributors, including vice president of sales and marketing for DTI and vice president of marketing services for Stag-Parkway (now part of Keystone Automotive/LKQ).
