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Priority One Brings Relaxation to Elkhart Extravaganza

A picture of Priority One's relaxation station.

During Elkhart Extravaganza, Priority One Financial Services will offer attendees visiting Forest River’s display a chance to unwind.

The Priority One Relaxation Station will be set up inside the building at Forest River’s display, just past the bar on the left. The company said the station is a tropical oasis, providing dealers 15 minutes of relaxation during the event.

At the Relaxation Station, dealers can schedule a complimentary massage with a trained massage therapist or stop in for a first-come, first-served experience in a zero-gravity therapeutic massage chair.

To reserve a 15-minute complimentary appointment with a massage therapist, visit p1fs.com/relax.

Nicole Armstrong, Priority One vice president of corporate initiatives, said, “We are excited to provide a place for dealers to unplug during a demanding week. Our last Relaxation Station was a smashing success—full capacity the entire week—so we knew we had to bring it to Elkhart.”

The first Relaxation Station debuted at the Marine Retailers Association of America (MRAA) Dealer Week in December 2023. Over 300 people visited the Relaxation Station during its three days at the event.

The Relaxation Station will be available Sept. 23-26.

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