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RVDA Convention Session Expands Panel

A picture of Kara Sundar, Price Waterhouse senior manager.
Kara Sundar, Price Waterhouse senior manager.

Priority One Financial Services enriched its RVDA panel on “Harnessing Purchasing Power with Showroom Technology.”

Kara Sundar, Price Waterhouse senior manager and certified change management professional, will join the finance provider’s conversations at 11:30 Thursday. Sundar has more than 10 years of experience leading new technology and processes adoption.

Priority One Vice President of Corporate Initiatives Nicole Armstrong said, “Kara is skilled at removing barriers to change in the workplace. She regularly consults on driving the bottom-line with ‘the people side of change,’ and brings a valuable, forward-thinking perspective implementing technology for RV dealerships.”

Sundar will join the session’s other panelists including Phil Imbery of MenuMetric, Travor Allred of Kenect and Markle Janner of Priority One. Armstrong will moderate the panel.

The workshop’s objectives include:

  • How to integrate sales and F&I processes to capture consumers early in the buying cycle.
  • How to identify legal boundaries that protect dealer and consumer information.
  • How to leverage technology to interact with customers in the mobile environment that they often use.

The RVDA convention began today and will run through Friday at Paris Las Vegas.

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