Brian Crisorio was promoted from United Development Systems Vice President to Chief Marketing & Branding Officer of Brown & Brown Dealer Services (BBDS), according to Mike Neal, BBDS president.
Neal said the company must maintain a clear customer message through its continued growth and expansion.
“The need for a consistent message is not only applicable externally through print, social media, and digital content, but also internally,” Neal said. “Crisorio’s background and education in marketing make him a great fit for this role.”
Neal said this will help increase brand awareness for the BBDS team with the upcoming brand unification of the Brown & Brown Retail segment in January 2022.
Crisorio joined Brown & Brown in 2019 through an acquisition of United Development Systems.
“I am extremely excited for this opportunity and am looking forward to its unique challenges,” said Crisorio. “I look forward to finding ways to increase our visibility nationally, while keeping the same service and guidance we give to our customers locally.”
