Opinion: Another Cycle in the RV Industry
I have been talking with dealers who have been through the industry’s ebbs and flows for many years. They said this year is similar to some seasons past, but in some ways, they are not similar at all.
I have been talking with dealers who have been through the industry’s ebbs and flows for many years. They said this year is similar to some seasons past, but in some ways, they are not similar at all.
Not surprisingly, after two banner years of new RV sales put many more RVs on the road with warranty coverage, the percentage of work orders with warranty coverage increased.
While we are each given only 24 hours in a day, what we do with those hours often is the difference between victory and defeat.
HR policies can help you make such decisions with an eye toward your dealership’s long-term success. Here are three things to consider regarding the economy and your workforce.
This month, we dive deeper into a specific way sales professionals can demonstrate empathy and use empathy. Start by listening fully first.
The best leaders I have been around make doing three actions relentlessly a habit, especially when times are toughest—they connect, they communicate, and they provide a clear sense of purpose.
As the RV selling season rolls along, many F&I professionals begin to skip some winter training knowledge and skills they learned.
Here comes change again. Just when you thought you caught up to the post-Covid marketing trends. You have not seen anything yet.
The key to selling and developing long-term consumer relationships is to connect with and satisfy customers’ needs and wants.
Dealers with the energy and runway remaining have a tremendous opportunity to grow and build wealth. If this is you, this is your era.
Putting a plan (or processes) into place in your service department can change everything.
The best service providers working today employ a consultative, hands-on approach. This approach includes working with the F&I team on presentations, objection handling and financing.
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