Dometic Corp.’s invitation-only “Dometic in the Desert” event kicked off Tuesday at the Loews Ventana Resort in Tucson, Arizona.
The event showcases Dometic Corp.’s latest initiatives, products and suppliers. Media and others are attending sessions from the company’s executives and other innovators and thought leaders in and out of the RV industry. The company plans to introduce many new products during the event.
Dometic Americas President Scott Nelson and Vice President and General Manager of Dometic’s RV OEM Business Stefan Brosick will address attendees today. A presentation from Dometic’s marketing team will reveal how it is using social media influences in its marketing efforts.
Additionally, influencers will work with Dometic Corp.’s new Mastermind Council. The group will meet regularly to brainstorm and generate ideas for new RV products.
Dometic in the Desert is an opportunity for the company to inform the industry about its products and partnerships. A number of suppliers include WiFi Ranger, Battle Born Batteries, Zamp Solar will speak at the event. In the absence Louisville and RVX, Dometic Corp. saw a need for an event to provide an exchange of information and networking opportunities.
For more information about Dometic in the Desert, click here.
