Airstream kicked off its annual dealer meeting Monday night at Caesars Palace in Las Vegas.
Dealers gathered for a networking reception and dinner before presentations starting at 8:30 a.m. this morning.
Vice President of Sales Bryan Melton said the dealer meeting was expected to be among Airstream’s largest gatherings, with some 300 attendees expected today.
President and CEO Bob Wheeler said the dealer’s Dealer Council meeting earlier Monday facilitated a great discussion, with good feedback from dealer representatives to the manufacturer.
Today’s agenda begins with morning presentations and afternoon seminars on marketing, service and quality, and a presentation by Airstream Club International.