Brown & Brown Dealer Services (BBDS) hired Shannon Raddigan to its RV business unit as its Development Specialist. Raddigan will start with BBDS on April 3.
During her first week, she will join her team at the Priority RV Network Dealer Meeting at the M Resort, Spa and Casino in Las Vegas.
Her responsibilities at BBDS will include contributing to the BBDS RV training and development program. Joining BBDS will give her the opportunity to serve the industry while enhancing her own skills, she said.
“Clients have always been a huge focus for me, even in my different roles throughout my path in the industry,” she said. “The fundamental, underlying lineup of that was to serve RV dealerships. In this new role, I will get to do that.”
Raddigan is originally from England and has been a part of the RV industry for over eight years. While the RV industry is very large, it feels quite small, Raddigan said. She finds the industry “charming” because everyone knows everyone else and RV industry members are kind and welcoming.
She previously worked at CoachNet. Positions held there included the Director of Sales as well as the National Sales and Training Director. During her tenure there, she received four promotions.
She is “very passionate” about advancing the causes of women in the RV industry and is a member of the RVWA mentorship program, she said.
From the beginning of her career, she said she vowed to immerse herself, be proactive and figure out ways to improve services for RV dealers and RV consumers.
“The results that she has achieved for her dealer clients are undeniable,” said Mike Neal, BBDS president. “It is that client-first, solutions mindset that fits so well into our culture. Shannon will be a great asset to our organization.”
Raddigan said she is honored to join BBDS after years of watching the company excel from afar as a competitor. She plans to “be a sponge” during her first weeks at the company and learn how things are done at Brown and Brown.
“I will make sure that I can walk extremely well,” she said. “and then I can run, and eventually my goal will be to sprint.”
She endeavors to create better training services products and become better at serving RV dealers and clients. A consumer-focused mindset has the potential to increase the industry as a whole, she said. If consumers are happy, they will continue to RV and purchase RVs. Those purchases help RV dealerships and generate the need for more back-end products and services to be provided to dealerships, she said.
