Consumers are enveloped in an upbeat atmosphere as they enter Dodd RV and Marine dealerships in Portsmouth, Virginia, and Yorktown, Virginia.
Dodd RV and Marine President Jamie Dodd said, “We treat guests in a professional and courteous manner and do what we say we will do.”
The dealership’s customers can not help but share their experiences after visiting. Their interactions are recorded in reviews on the DealerRater.com website.
Dodd RV and Marine’s reviews were good enough to earn the company DealerRater.com’s 2024 Dealer of the Year Award. The dealership has won the award for the sixth time.
The dealership is selective in its hiring. Dodd’s leaders hire highly personable people.
“Your first impression makes a big difference,” Dodd said. “So, we are really selective about the players on our team.”
Dodd detailed Chick-fil-A and Southwest as companies which place people with positive attitudes closest to customers. Dodd models a similar environment by employing team members with upbeat attitudes to interact with consumers.
“Dealerships can be uncomfortable places for guests,” he said, “and we try hard to make them comfortable.”
The legacy of comforting customers began with Jamie’s father George Dodd, who founded the company in 1956.
Dodd said he watched his father build close relationships with consumers.
The company prioritizes long-term consumer relationships. The dealership’s employees are trained to approach every situation with a long-term goal in mind rather than a short-term mindset.
Dodd said employees are thorough and honest with customers. For example, obtaining parts in the service department can be a challenge due to backorders, manufacturer warranties or employee mistakes. Dodd RV employees maintain honest conversations with consumers in all departments.
According to Dodd, the DealerRater.com award is an indicator the dealership is doing business the right way. He said, “Guests that buy from us feel the same way.”