Fun Town RV bought Northtown Motor Homes, a dealership in Rockford, Michigan.
The dealership is Fun Town RV’s second Michigan location.
Fun Town RV CEO Jarrod McGhee said the dealer chain was excited to bring Northtown Motor Homes into the Fun Town family.
“We want to give everyone in America a great place to purchase an RV, provide quality service after the sale and make the RVing experience fun,” he said. “As an industry, in my opinion, we have not put enough priority on the customer experience past sale. I am investing millions into quality control and customer satisfaction, and I challenge every other industry leader to do the same.
Fun Town RV said Northtown is known for its quality service and personalized customer approach, aligning with Fun Town RV’s business model.
Chief Sales and Marketing Officer Joe Anderson said connecting with his hometown Rockford store was an exciting opportunity, reconnecting with the RV community he served for years.
