Go RVing conducted 13 experiential events in 2023, with the Riptide Music Festival in Fort Lauderdale, Florida, the last of the year.
The Riptide Music Festival ran from Dec. 2-3.
Dana DelVecchio, Go RVing’s senior manager of programs and experiential events, said the events’ purpose is to educate and inform consumers. Go RVing provided 94,574 RV tours during its 13 events, an average of more than 7,200 tours during each event.
“This has been an incredibly successful year for our experiential events,” DelVecchio said. “We were excited to see so much interest in our displays throughout the year. We look forward to hosting next year’s experiential events and introducing even more consumers across the country to the joys of RVing.”
Go RVing said consumers who tour RVs at experiential events are often exploring an RV for the first time or curious about newer RV models. Throughout the tour, Go RVing said audiences learn about diverse modern RV types and discover RV travel is more affordable and accessible than they imagined.
The experiential events take place at venues such as fairs and festivals, outdoor sports, music event, and multicultural celebrations.
