Huebner Integrated Marketing, a marketing partner to RV manufacturers, promoted Ashton Belk, current director of client services, to the role of president.
Belk’s appointment is the first major leadership change since Jim Huebner founded the agency in 1989.
Jim Huebner, founder and CEO of Huebner Marketing, said he has spent the last few years looking for the company’s next “torchbearer,” or individual who will emulate the company’s values and guide clients authoritatively.
“I am convinced Ashton is that person, and we are so grateful she has agreed to step into the president role,” said Huebner. “One of the most important principles we have learned is that the more relevant a brand is to its customers, the more valuable it becomes.
As president, Belk will lead strategy, operations, and the agency’s client work. Huebner will remain involved as CEO while also pursuing new projects including his first book, “The Irrelevant Old Brand,” coming early 2022.
Belk received her Bachelor of Arts in Broadcast Journalism from Colorado State University. She began her career at Country Music Television in creative and production before branching into international travel TV and live event production including a role as executive producer of the 2016 Western Conservative Summit. In recent years, she led marketing strategy at higher ed institutions and within Agile organizations.
Belk said she is excited to step up as president and take on Heubner’s charge for the company.
“(Huebner) has built an outstanding team and a solid foundation of excellence in creative work and dedicated service to our clients,” Belk said. “I look forward to building on that foundation to give more businesses the opportunity to become more meaningful and important to their customers.”
