Frank Tamburrini, general manager of Integrated Dealer Systems, will lead a workshop on creating a business model that focuses on the customer experience in the fixed ops track at the 2021 RV Dealers Convention/Expo.
The convention/expo will take place Nov. 8-12, 2021, at Paris Las Vegas.
The workshop is titled “Customer Service is Tactics: Customer Experience Should be in Your DNA” and takes place from 3:15-4:15 p.m. Nov. 10.
The workshop will show attendees how to boost service efficiency and increase customer satisfaction by focusing on the customer experience, end-to-end.
Learning objectives for the session include:
- What some of the most common customer service myths are and what dealers should focus on at your dealership.
- The “customer experience loop” playbook to drive repeat business, without burning out service employees.
- How to optimize your service department processes and track the right metrics for success.
The RVDA Convention/Expo Committee is working to provide a variety of workshops and networking events that will aid dealers in building on an expanding market and interest in RVs and RV travel.
