RV dealers appear to be increasingly positive, both on current industry conditions and on the next 3-5 years, according to the most recent Baird RV Dealer Sentiment Index.
The index, published jointly with RVDA, is an outgrowth of Baird’s monthly retail dealer survey conducted for RVDA members. The research details current and future industry conditions by month, with a score of over 50 indicating positive outlooks.
The index scored RV dealers as having positive outlooks for both current and future industry conditions. Looking to the next three to five years, RV dealers were found to have an index of 59 out of 100 during January. This is the same outlook reported in December 2021.
Looking to current conditions, RV dealers were found to be slightly more positive compared to the future. Dealer sentiment registered a 64 out of 100, the same level about current conditions as in December.
RVDA is dedicated to advancing RV dealers’ interests through education, member services, industry leadership, and market expansion programs that promote the increased sale and use of RVs and enhance the positive image of the RV experience. RVDA is based in Fairfax, Virginia. For more information on RVDA, visit www.rvda.org.
Baird is a privately held financial services firm with a history of serving partners since 1919. Its broad equity research coverage includes the RV, marine, and powersports industries, with an emphasis on understanding the entire RV ecosystem. www.rwbaird.com.
