Jered Sobel has been named president of Sobel University, an RV-specific sales and management training company.
“Jered Sobel has been key to modernizing the way Sobel University trains with sales professionals across the country, both in technology and in the material that is needed for today’s consumers,” Program Director Melissa Prior said. “While he has been acting in this capacity with our long-term clients, we are excited for this change to be official.”
Jered Sobel steps into the role previously occupied by his father, Randy Sobel. Randy Sobel founded Sobel University in 1991.
Jered Sobel started in an entry-level position with the company at a young age, assembling books and materials. When Sobel and Associates, Inc. opened a dealership, Jered Sobel was charged with opening a second location. He was responsible for hiring and training 100% of the staff, including salespeople, managers and service advisors.
The dealership had no turnover in three years, the company said, with Jered Sobel attributing the accomplishment to hiring the right people and daily training.
During his tenure with Sobel University, Jered Sobel has developed and instructed custom learning plans for dealerships across the country. He co-authored the consumer guide to purchasing an RV. Jered Sobel has instituted webinar training on a monthly and quarterly basis.
“Jered’s knowledge of today’s educated and well-informed consumers has allowed him to become the voice for the next generation of RV sales professionals,” Prior said. “He has a unique ability to connect our previously developed curriculum with modern material that resonates across multiple generations. We look forward to continuing the legacy that Sobel University has of always providing current and relevant training that makes dealers money.”