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KOA Launches First Beer Collaboration

A picture of KOA CEO Toby O'Rourke sitting on a stack of beer with Meadowlands Brewing owner Travis Peterson standing next to her.

Two beloved Montana brands are coming together to crack open a cold one in the great outdoors. Billings-based Kampgrounds of America, Inc. (KOA) and Sidney-based Meadowlark Brewing launched their handcrafted collaborative microbrew, the Happy Camper IPA.

The beer is available now at select retail stores and KOA campgrounds.

Toby O’Rourke, KOA president and CEO, said: “Meadowlark Brewing shares many of the ideals central to our brand. Whether at home or on the campground, there are connections to be made with good friends and good microbrews. After meeting Travis and realizing our mutual commitment to facilitating connections between people and the outdoors, creating Happy Camper IPA was a natural outcome.”

Happy Camper IPA is a hoppy India Pale Ale with citrusy and earthy notes, brewed and canned in Billings. The outdoors inspires the double-sided label design.

Travis Peterson, owner of Meadowlark Brewing, said, “It is an honor to collaborate with a hometown brand that has been bringing people together for over 60 years.”

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