Kunes Auto & RV Group expanded its presence in the Madison, Wisconsin, sector. The dealer acquired Wisconsin RV World in DeForest, Wisconsin, which has been family-owned and operated since 1945.
Kunes RV Division Chief Operating Officer Ron Baker said, “We are honored to continue the legacy that Wisconsin RV World has built over eight decades of family ownership. Their commitment to customer service and family values perfectly aligns with our own mission and the initiatives we have launched to enhance the RV ownership experience.”
Kunes will merge the DeForest towable dealership with its existing Kunes RV of Madison to operate under the name Kunes Wisconsin RV World. Kunes will retain all Wisconsin RV World employees.
“It is about preserving and building upon a legacy of excellence in the RV industry,” Baker said, “while introducing our advanced service programs and customer-first approach to more RV enthusiasts in Wisconsin.”
Kunes will integrate its RV programs such as the Camp Critical Program, which features “No Drop” express RV service, proactive warranty repairs and QR code systems.
To learn more about Kunes RV, click here.
