The Outdoor Recreation Roundtable (ORR) is expanding to start 2025.
ORR is adding six new members to its swelling ranks and a new partner, the first new partner to join ORR.
ORR said the additions to its network are an important expansion of ORR’s commitment to promoting and supporting the outdoor recreation industry.
ORR President Jessica Wahl Turner said, “When ORR speaks, so does the $1.2 trillion recreation economy.”
New members include the:
- American Bus Association, a trade association for the motorcoach and group travel industry;
- Maryland Office of Outdoor Recreation;
- National Marine Sanctuary Foundation, an advocacy group for healthy oceans, coasts and the Great Lakes;
- Paddlesports Trade Coalition, dedicated to advocating for and promoting the North American paddlesports industry;
- Travel Nevada;
- Water Sports Industry Association, the towed water sports industry trade group.
The new partner is Rollick, a technology provider for the RV, marine, powersports and equipment manufacturing industries.
Fred Ferguson, president and CEO of the American Bus Association, said the group was proud to join ORR and champion outdoor recreation.
“Motorcoach and group tour operators are vital in connecting people to incredible destinations, boosting visitation and driving local economies,” Ferguson said. “Together, we can ensure outdoor recreation remains accessible, enjoyable and sustainable for generations to come.”
The Paddlesports Trade Coalition (PTC) is “stoked” to support ORR, PTC Executive Director Jeff Turner said.
“Equitable and safe access to paddlesports and outdoor adventure is one of the bulkheads of our organization,” Turner said, “and we are fortunate to have the dedication and advocacy of the Roundtable team.”
Rollick’s Chris Yeloushan, vice president of dealer and industry relations, said Rollick believed the collaboration and shared goals with ORR align with Rollick’s mission.
“The Partnership category offers us a unique platform to contribute to and benefit from collective industry expertise, enhancing our ability to deliver exceptional solutions and value to our brands and dealer partners,” Yeloushan said. “We look forward to driving innovation and growth alongside other forward-thinking organizations in the ORR community.”
