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Priority One Introduces New Dealer Tool

A picture of the Priority One and Kenect text messaging service.

Through a new integration, consumers can learn about dealer F&I services via text messaging. Priority One Financial Services has partnered with Kenect to assist dealers in consumer communication.

Priority One Vice President of Corporate Initiatives Nicole Armstrong said, “Priority One’s partnership with Kenect will give the dealer one more tool to convert the customer from browsing to buying.”

Priority One provides finance and insurance packages tailored to consumers. The company works with RV, marine, park model and trailer dealers. Priority One partnered with Kenect’s text messaging software.

Through this communication medium, dealers can send consumers links to apply for finance. Through texting, consumers can receive insurance quotes, learn about extended service contracts or ask finance questions.

Priority One dealers can attend a webinar at 1 p.m. ET May 9 to learn more about the integration. For more information, or to register for the webinar, click here.

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