The Pennsylvania RV and Camping Association (PRVCA) is offering a series of RV sales training webinars to members in November.
The webinars will be conducted by David Martin of The Mar-Kee Group. Each will run from 10-11 a.m. and are free to members.
The series begins Nov. 2 with Training a Superstar Sales Team, followed by Why Don’t Prospects Buy on Nov. 4, The Profitable Process for Handling Objections on Nov. 16 and Virtual Sales Pro on Nov. 18.
Training a Superstar Sales Team
In today’s market, just having good products and a powerful marketing campaign is not enough. In the end, customers still interact with salespeople before buying. In this webinar, Martin will discuss how, why, and when to use six methods of delivering quality training and discuss how to create a customizable training calendar and a 90-day orientation schedule for new hires.
Why Don’t Prospects Buy?
In this webinar, Martin will provide ideas to address each of these potential problem areas in a professional, non-confrontational manner. Martin will introduce his “3-2-1 Technique” that focuses on creating mental ownership so customers are less sensitive to price and share seven tips on successfully engaging customers to generate a true win-win outcome.
Virtual Sales Pro
In this webinar, attendees will learn to stand out and become a pro at remote communication and virtual sales. Martin will discuss the keys to communicating online and understanding the challenges and considerations needed for productivity outside of office walls.
The Profitable Process for Handling Objections
Highly informed customers represent a new challenge, and many dealerships are unprepared to successfully deal with them. This webinar will focus on how to eliminate that resistance when possible and how to expertly handle it when it is not.