Recreate gained a new executive in July. The RV panel, wall and vinyl supplier is a UPF Factory Built brand, which makes RV products including propane tanks, flooring and countertops.
Mitul Chandrani became Recreate brand director July 22.
Recreate RV Operations Vice President DeWayne Creighton said, “His talent for building strong brand identities in the RV industry is commendable.”
Chandrani has a wide range of industry experience. He recently worked at Mission Critical Electronics, where he managed eight brands in the company’s portfolio.
According to Creighton, Chandrani brings an extensive industry network which will contribute to brand success.
Chandrani responsibilities include enhancing the brand’s go-to-market strategies, leading new product development and overseeing product launches. He will identify cross-selling and up-selling opportunities to grow the company’s market share.
Creighton said, “Exciting times lie ahead for our team, and we look forward to Mitul’s valuable contributions.”
