Dawn Watanabe is furthering RV Life’s mission to bridge RVers and campgrounds together.
RV Life, a consumer campground app, appointed Watanabe as director of campground partnerships and success. She brings more than two decades of parks experience to the company.
Watanabe worked at Camping World’s Good Sam business, where she supported parks in securing bookings and furthering visibility.
“Her expertise and deep understanding of the industry’s needs will be instrumental in fostering strong relationships with campground and RV park owners,” RV Life said, “ensuring they have the tools and support needed to attract more visitors and succeed on the RV Life platform.”
In her new role, Watanabe will provide campground and park owners with RV Life tools and opportunities.
RV Life tools include the RV Life Campgrounds search tool, RV Life Trip Wizard trip planning tool, Featured Campgrounds marketing solution and the RV Life app. The company has been operating for over 20 years and said it provides information to millions of RVers monthly.