Orion Safety Products, a supplier to the marine and other industries, said interest in its first RV safety kit led to a planogram now available to dealers and retailers.
Orion Vice President of Sales and Marketing Bob Defonte said, “We received strong interest for a kit targeted to the RV market. Because of that response, we conducted a national online survey.”
The company collected dealer feedback and the online survey results from 468 consumers. Orion’s RV planogram includes:
- Compact Camper RV Kit
- Travelers First Aid Kit
- Emergency Roadside Highway Kit “Plus”
- Orange Safety Vest
- DOT Compliant Triangles, 3-pack
- Road Trip First Aid Kit
- 15 Minute Road Flares, 3-pack
- Rain Poncho
- Small Reflective Triangle
- Emergency Blanket
- Fire Pit Pro
- Lightsticks, 4-pack
Orion said over 60% of consumer survey respondents said they would definitely or probably buy the safety products if they were available at retail.
Orion’s planogram includes a header card for the display. All products are shipped in a single carton with the header card and back tags.
Company President Jay McLaughlin said, “As an avid RV owner, I have noticed that most RV owners have a strong interest in safety and emergency products for their RV but have not determined what products they need and where to get them. They also want products specifically designed for the unique safety and emergency needs for an RV. I think the new RV Safety Center provides the perfect way to meet these needs and we’re glad to be able to partner with distributors and dealers to make it available.”
Dealers interested in the planogram can visit www.orionsignals.com for more.
